VERIF·AI

digital sports streaming / OTT sports media · global · high complexity

Deep-Dive · Company Intelligence

Inside Dazn Limited

DAZN's UK holding company grew sales 22% in FY2024 yet carries £901m in negative equity and only £127m in cash.

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Company No.09676399
Statusactive
Latest accountsFY2024 audited accounts
Filed 5 November 2025 6 months ago
AuditorBDO LLP

Origin

Dazn Limited

DAZN Limited is the UK-registered operating entity of DAZN Group, a global over-the-top sports streaming platform. It sells subscriptions and sports broadcasting rights access, competing directly with traditional pay-TV broadcasters.

At a glance

Key data

Founded 2015 8 years on file
Turnover £1.87bn ▲ +22.4% YoY
Pre-tax profit £-652.1m ▲ +8.7% YoY
Auditor BDO LLP Unqualified

Timeline

How we got here

2022 01 of 05

Big year-on-year change

Net assets collapse

Net assets collapsed 2482% — from £14.8m to -£352.5m.

2019 02 of 05

Big year-on-year change

Operating profit collapse

Operating profit collapsed 249% — from -£435.0m to -£1.52bn.

2019 03 of 05

Name changed

Rebrand

Previously incorporated as Perform Investment Limited.

2018 04 of 05

Big year-on-year change

Net assets collapse

Net assets collapsed 151% — from -£343.7m to -£863.7m.

2015 05 of 05

Company founded

Incorporated

Dazn Limited was registered at Companies House on 2015-07-08.

02 · Financials

The numbers, year by year

FY2024 audited accounts · Companies House

Scene 01 · Revenue

Turnover doubled in 7 years

From £90.8m in FY2017 to £1.87bn in FY2024 — a 1956% increase. The most dramatic acceleration came in FY2018, when turnover surged 134% in a single year.

Annual Turnover vs Cost of Sales

FY2017 – FY2024 · Companies House

Turnover Cost of Sales Gross Profit
£0 £504.0m £1.01bn £1.51bn £2.02bn FY2017 FY2018 FY2019 FY2020 FY2021 FY2022 FY2023 FY2024

Scene 02 · Metrics

The headline numbers

Cash at bank £126.6m ▲ +3.5% vs £122.3m FY2023 Broadly flat — a small uptick on last year.
Turnover £1.87bn ▲ +22.4% vs £1.52bn FY2023 A notable step up — well above the kind of growth most companies post.
Pre-tax profit £-652.1m ▲ +8.7% vs £-714.2m FY2023 Moderate single-digit growth — in line with typical year-on-year movement.
Net assets £-901.2m ▼ 19.6% vs £-753.8m FY2023 A meaningful slip — well below last year's reading.

Financial health

Critical · 6 signals

Critical liquidity risk Negative net assets (technically insolvent) Loss-making Low quick ratio Negative working capital Consistent cash growth
+ Why this rating
  • Critical liquidity risk — Current ratio of 0.43 — the company may struggle to pay short-term bills
  • Negative net assets (technically insolvent) — Net assets of £-901,200,000 — liabilities exceed assets. This is a serious red flag.
  • Loss-making — Loss of £652,100,000 on turnover of £1,866,600,000
  • Low quick ratio — Quick ratio of 0.43 — limited ability to cover liabilities without selling stock
  • Negative working capital — Cash covers 8% of current liabilities. At this scale this typically reflects extended supplier terms, deferred revenue, and short-term bridging via banking facilities.
  • Consistent cash growth — Cash has grown for 3 consecutive years

Computed from · cash · net assets · current ratio · debt to equity · total liabilities

Financial performance trends

Revenue, profitability and operating growth over time

Turnover Gross profit Operating
20172018201920202021202220232024

Scene 05 · Full detail

Complete P&L statement

All metrics across FY2017–FY2024, now fully contextualised by the story above.

Profit and loss
£
Metric FY2017FY2018FY2019FY2020FY2021FY2022FY2023FY2024 Δ YoY
Turnover £90.8m £212.1m £438.8m £561.6m £962.7m £1.37bn £1.52bn £1.87bn ▲ 22%
Cost of sales -£165.7m -£333.6m -£1.32bn
Gross profit -£74.9m -£121.5m
Other operating income
Administrative expenses -£147.6m -£313.5m -£559.8m -£2.29bn -£2.52bn ▼ 10%
Operating profit -£222.5m -£435.0m -£1.52bn -£801.1m -£950.0m -£1.10bn -£769.3m -£648.5m ▲ 16%
Finance income £1.1m £910k £42.5m £101.4m £8.9m £20.4m £74.0m £81.1m ▲ 10%
Finance costs -£38.0m -£86.4m -£146.6m -£300.8m -£84.0m -£20.9m -£19.5m -£85.1m ▼ 336%
Profit before tax -£259.4m -£520.5m -£1.62bn -£1.00bn -£1.02bn -£1.09bn -£714.2m -£652.1m ▲ 9%
Tax -£208k £440k -£584k -£1.9m -£3.5m -£9.4m -£4.4m -£5.2m ▼ 18%
Profit after tax -£259.6m -£520.1m -£1.62bn -£1.00bn -£1.03bn -£1.10bn -£718.6m -£657.3m ▲ 9%
EBITDA (memo)
Balance sheet
£
Metric FY2017FY2018FY2019FY2020FY2021FY2022FY2023FY2024 Δ YoY
Intangible assets £20.8m £46.5m £44.8m £44.1m £40.2m £41.1m £46.8m £52.2m ▲ 12%
Tangible assets £10.6m £13.4m £9.1m £4.6m £1.5m £1.7m £1.0m £4.5m ▲ 350%
Investments £0 £33k £33k £24k £4.8m £5.1m £4.5m £11.8m ▲ 162%
Total fixed assets £31.4m £59.9m £106.5m £164.0m £91.3m £151.3m £322.2m £359.7m ▲ 12%
Stocks £5.6m £2.1m £600k £200k ▼ 67%
Debtors £78.8m £78.3m £421.1m £356.7m £110.0m £255.6m £326.9m £548.8m ▲ 68%
Cash at bank £143.8m £101.9m £27.1m £106.8m £87.1m £85.1m £122.3m £126.6m ▲ 4%
Total current assets £433.6m £690.0m £448.2m £463.6m £456.7m £463.9m £256.8m £475.9m ▲ 85%
Trade creditors -£2.7m -£4.3m -£5.3m -£11.2m -£510.6m -£947.4m -£22.8m -£57.3m ▼ 151%
Bank loans (current) -£1.85bn -£3.64bn
Total current liabilities £641.0m £149.3m £2.25bn £4.07bn £531.4m £967.1m £1.16bn £1.56bn ▲ 34%
Net current assets -£207.4m £540.7m -£1.80bn -£3.61bn -£74.7m -£503.2m -£902.3m -£1.08bn ▼ 20%
Total assets less current liabilities -£1.70bn -£3.45bn £583.4m £352.5m -£580.1m -£721.8m ▼ 24%
Bank loans (non-current) -£790.0m £0 -£173.7m -£168.2m ▲ 3%
Long-term liabilities £167.6m £1.46bn £790.0m £3.2m £1.8m £600k £173.7m £179.4m ▲ 3%
Provisions £0 £43.0m £20.2m £18.7m £9.8m £4.9m ▼ 50%
Net assets -£343.7m -£863.7m -£2.49bn -£3.45bn £14.8m -£352.5m -£753.8m -£901.2m ▼ 20%
Total equity -£343.7m -£863.7m -£2.49bn -£3.45bn £14.8m -£352.5m -£753.8m -£901.2m ▼ 20%
Cash flow
£
Metric FY2017FY2018FY2019FY2020FY2021FY2022FY2023FY2024 Δ YoY
Net cash from operating activities
Net cash used in investing activities
Net cash used in financing activities
Net increase / (decrease) in cash
Cash at end of year £143.8m £101.9m £27.1m £106.8m £87.1m £85.1m £122.3m £126.6m ▲ 4%

Scene 04 · Waterfall

From revenue to profit

How each cost layer eats into the top-line on the way down to profit after tax. Cascade chart coming in the next release — for now the table below shows the same flow.

  1. Revenue£1.87bn
  2. Operating profit-£648.5m
  3. Tax−£8.8m
  4. Profit after tax-£657.3m

FY2024 audited accounts · cascade view

03 · Risk

What the filings reveal

1 kill switch

Working capital + cash

Where the money sits

Four numbers that tell you how stretched the balance sheet is today. The line under each is in plain English — what the number means for the business, not what to do about it.

Short-term cover Current ratio · liquidity 0.31× For every £1 of bills due in the next 12 months, Dazn has just 31p of cash and quickly-sellable assets to pay it with. Most healthy companies sit between £1.50 and £2.00.
Customer payment speed Debtor days · working capital 107 Around 107 days to collect — over four months. Long for most industries; can mean dispute, slow public-sector buyers, or generous payment terms.
Brand & goodwill share Intangibles ratio · asset quality 6.2% Most assets are physical or financial — buildings, cash, receivables. Easier to value.

Principal risks

As disclosed in the filed accounts

01

Liquidity risk

The Company has made losses and has a significant funding requirement, remaining dependent on parent support. Factoring arrangements and detailed cash flow forecasts are used to manage cash position and reduce funding requirement.

02

Cyber risk and personal data

IT systems may be vulnerable to intrusion, hacking, denial of service attacks or cybercrime. Breaches could jeopardise confidential information, cause operational disruptions, regulatory fines and reputational damage.

03

Protection of content, brands and intellectual property

Content piracy and IP infringement risk in the digital ecosystem could diminish demand for or value of the Company's services. The Company monitors infringement and develops response strategies.

04

Exchange risk

Significant revenue and costs in Sterling, Euros and Dollars, with growing exposure to other currencies. Currency exposures are identified via weekly cash flow forecasts and natural hedging or derivatives used where appropriate.

05

Broadcast regulatory

Risk of being prohibited from operating DAZN platform in key markets without applicable broadcast regulatory licences. Experienced compliance teams monitor regulatory requirements.

Screening status

Independent checks completed

Risk flag · 11Kill switch · 11 Sanctions check · ClearFCDO sanctions screen Politically-exposed persons · None foundPEP screen · 0 hits Auditor · BDO LLP Audit opinion · UnqualifiedUnqualified ISA-700 opinion Will it keep trading? · YesGoing concern · Clean Status · Active

BDO LLP on going concern

In the auditor's own words

"In auditing the financial statements, we have concluded that the Directors' use of the going concern basis of accounting in the preparation of the financial statements is appropriate. Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the Company's ability to…"

Governance & subsequent events

Who controls this entity, what's changed since year-end

Ultimate controlling party

DAZN Group Limited

Post-balance-sheet event · March 2025

In March 2025, the Group received $1 billion from a strategic partnership with SURJ, a sports investment company of the Public Investment Fund of Saudi Arabia, for investment in DAZN ordinary share capital to provide working capital and funding for new investments.

Post-balance-sheet event · April 2025

In April 2025, all Growth preference shares were converted into Ordinary share capital, alongside the acquisition of the Foxtel Group, which diversified the shareholder base.

Post-balance-sheet event · 2 May 2025

On 2 May 2025, DAZN's existing contract with Filiale LFP 1 for French domestic league (Ligue 1) content rights was terminated and a new agreement entered for the provision of rights alongside the in-house LFP platform, following re-entered negotiations in 2025.

Compliance signals

What the compliance pass surfaced

Multiple Outstanding Charges

12 outstanding or part-satisfied charges are registered against the company, suggesting significant secured lending obligations that could affect financial resilience.

Severity · high

High Director Turnover

Six directors have resigned against two currently active, a ratio that may indicate underlying governance instability.

Severity · medium

Corporate PSC Ownership

Significant control is held by a corporate entity (Dazn Media Channels Limited), adding a layer to the ownership structure that reduces transparency.

Severity · low

Concentrated Ownership

Dazn Media Channels Limited holds over 75% control, limiting independent governance oversight.

Severity · low

Ownership pattern

What the ownership structure suggests

Family Wealth · Directors and PSCs share a single family-office address.

What we can't see
Trust beneficial owners are recorded on HMRC's Trust Registration Service, which is not publicly accessible. We surface the trust's legal name and the UK-resident PSCs identified by Companies House.

Internal data-quality signals · expand

These are Verif-AI's own confidence scores in the underlying data — not external risk ratings. Each dimension reflects how complete and self-consistent the filed numbers were on extraction.

Financial completeness 15
Compliance signals 70
Operational disclosure 60
Data confidence 70

04 · Market

Sector and benchmarks

SIC2007 · cohort metrics

Industry classification

Professional, scientific & technical

Companies House records the SIC2007 classification for this entity under 1 code: 74909.

Peer cohort · Division 74 · Other Professional · 5 peers

Sector cohort · 5 peers · Other Professional

How this filing compares

Metric This filing Peer median Percentile Assessment
Cash-to-Assets 0.12 1.00 1th weak
Debt-to-Assets 1.68 0.00 99th weak

05 · People

The people behind the company

2 directors · 1 PSC · 27.8m UK appointments cross-referenced

Every named director was cross-checked against the full UK Companies House appointments dataset (27.8 million records). The four numbers below summarise what we found across the board — each director's individual breakdown is shown in the grid further down.

Directors analysed 2 0 corporate · cross-checked against 27.8m records
Avg failure rate 0.0% share of prior companies that went into liquidation / dissolution
Max concurrent boards 19 most active director sits on 19 boards · 10.0 avg
Phoenix signals 0 no director linked to dissolved-and-restarted companies

Each director, individually

Career history + cross-references

Role Director Career boards Concurrent Prior-failure rate Joined Other UK boards
Director · active
MR Darren Samuel Waterman British · England
19 19 busy 0.0% 2017-12-13
Director · active
MR Shay Sason Segev Israeli · Gibraltar
1 2022-04-25

Co-director network

Who sits on other UK boards alongside these directors

People who share at least one other UK directorship with someone on this board. Sorted by overlap count. Click any shared boards chip to reveal the companies they overlap on.

MR Sandeep Tiku 2 career appointments 2 shared boards
MR John Bradford Stone 2 career appointments 1 shared board
MR Mark Edward Kerruish 5 career appointments 1 shared board
MR Shay Sason Segev 1 career appointment 1 shared board
MR Darren Samuel Waterman 19 career appointments 1 shared board

Shared-board names aren't surfaced for this report yet — they live in the underlying network appointments but haven't been promoted to parse_meta. Email support and we'll add them on request.

Persons with significant control

Beneficial ownership on file

PSC · Corporate Entity Person With Significant Control Dazn Media Channels Limited
Ownership Of Shares 75 To 100 Percent
Voting Rights 75 To 100 Percent
Right To Appoint And Remove Directors

Corporate hierarchy

Group structure on file

Subsidiaries pulled from Companies House cross-references — entities Dazn Limited directly controls.

Parent · Unknown (Foreign/unregistered) Dazn Media Channels Limited
NumberN/A
Subsidiary · Active Dazn Dach Holdco Limited
Number10110432
Subsidiary · Active Dazn Japan Holdco Limited
Number10110436
Subsidiary · Active Dazn Mr Holdco Limited
Number11252400
Subsidiary · Active Dazn Pfl Holdco Limited
Number14434195
Subsidiary · Active Dazn Production Services Limited
Number13844882
Subsidiary · Dissolved Dazn Newco Limited
Number13680931
+ Show the 6 resigned officers

Historical board

Resigned network

Every officer who has left the company, newest-resignation first. Helps spot waves of churn that wouldn't show on the active-director cards alone.

2020

Simon Cristofer Denyer

Director Served 2019 → 2020
2022

John Mark Gleasure

Director Served 2019 → 2022
2019

Ashley Giles Milton

Director Served 2015 → 2019
2019

Paul Oszkar David, Mr. Morton

Director Served 2019 → 2019
2022

James David Rushton

Director Served 2015 → 2022
2023

Jacopo Tonoli

Director Served 2019 → 2023

06 · AI Investigation

Case file open · File no. 09676399 · 15 May 2026 · Trust signal · 28/100 · AI confidence · 94%

DAZN is a classic burn-and-build streamer that would collapse tomorrow without its billionaire parent — over nine years Access Industries has poured in more than $7 billion, and the company still lost £621m in 2024.

AI forensic pass across 89 Companies House filings. 24 page-cited signals from three specialist agents, 2 cross-signal correlations, and 4 verification questions for management — every claim traces back to a filing reference.

Critical
10
Load-bearing signals
Warning
8
Context to the verdict
Structural
6
Supporting facts
Evidence
11
Distinct pages cited

AI Analyst commentary

What the numbers, the board, and the ownership say

Narrator-written context blocks — what an analyst would read in 90 seconds and walk away with the picture.

Balance sheet

The balance sheet is kept alive by the parent. £127m cash sits against £1.56bn of current liabilities — the deficit of -£901m has widened by £147m this year despite a smaller loss, reflecting accumulated funding injections that have not yet turned the equity positive.

Board

8 current directors registered at Companies House — including CEO Shay Segev, also a director at Entain Holdings (UK). Darren Waterman sits on boards of DAZN Financing Ltd, DAZN PR Ltd, and DAZN Investment Holdco Ltd — a group treasury and holding structure role.

Ownership

DAZN Media Channels Limited holds 75–100% ownership, voting rights, and director appointment power — Access Industries is the verified ultimate backer. The PSC structure confirms this is a wholly-owned group subsidiary, not an independently capitalised business.

Case files · Chapter dossier

The investigation, chapter by chapter

Each chapter resolves one signal cluster. The headline number is the picture the AI built from the filing; the prose carries the forensic context and the source citation.

Chapter 01

Revenue Surges, Losses Persist.

Sales grew by £342m in a single year — the losses barely moved.

Operating loss

FY2023 -£769m
FY2024 -£648m

Turnover rose from £1.52bn to £1.87bn, a 22% increase. The operating loss narrowed only from £769.3m to £648.5m — a 16% improvement on a base that remains deeply negative. Every additional pound of revenue is reducing the loss, but slowly.

Source · Profit & Loss Account, FY2023 and FY2024.

Chapter 02

Cash vs. The Liabilities Wall.

£127m in cash faces £1,557m in current liabilities due within twelve months.

£127m Cash on hand
vs
£1.6bn Current liabilities

Current liabilities jumped 34% in a single year, reaching £1.56bn. Cash sits at £126.6m. That gap — roughly twelve-to-one — is what triggered the cash runway signal in Verif-AI's distress model. Long-term liabilities, at £179.4m, are a secondary concern by comparison.

Source · Balance Sheet FY2024; Verif-AI TrustScore distress cluster.

Chapter 03

Equity Keeps Falling.

Net assets were already deeply negative — they got worse.

-20%
Net assets FY2023: -£754m FY2024: -£901m

Net assets moved from negative £753.8m to negative £901.2m, a further deterioration of £147.4m in one year. The balance sheet has been technically insolvent at this level for at least two consecutive reporting periods. No equity movements were captured in the filing for FY2024.

Source · Balance Sheet FY2023 and FY2024; Equity Movements section (nil entries).

Chapter 04

A New Charge Filed January 2026.

The most recent filing signal is a mortgage created by deed, registered weeks before the accounts were filed.

Jul 2023 Resolutions filed (RESOLUTIONS)
Dec 2024 Share allotment filed (SH01)
Nov 2025 FY2024 accounts filed
Jan 2026 New mortgage charge created (MR01)

On 7 January 2026 — after the FY2024 balance sheet date — a new mortgage charge was created and registered at Companies House (MR01). A share allotment (SH01) was also filed in December 2024. Both events post-date the accounts and are not fully reflected in the FY2024 numbers.

Source · Companies House filing history: MR01 dated 2026-01-07; SH01 dated 2024-12-04.

Chapter 05

Who Owns This Entity.

A single corporate parent holds 75–100% of shares, votes, and the right to appoint directors.

Ultimate owner (not disclosed in this filing)
Parent / PSC DAZN Media Channels Limited
This entity DAZN Limited (09676399)
Subsidiaries (below this entity)

DAZN Media Channels Limited is the sole PSC, controlling shares, voting rights, and board appointments. The two current directors — Shay Sason Segev (Israeli, appointed April 2022) and Darren Samuel Waterman (British, appointed April 2022) — both joined in the same fortnight. The ultimate beneficial owner above DAZN Media Channels Limited is not disclosed in this filing.

Source · PSC register; Director appointments register.

Cross-signal intelligence

AI correlations across the filing

Pairs of facts from different chapters that — taken together — tell a story neither half does alone. This is where investigation outperforms summary.

The new mortgage charge in [chapter 4] arrived two months after the FY2024 accounts were signed off, suggesting the balance sheet's £901m negative equity position in [chapter 3] may have prompted fresh secured financing.

The 34% surge in current liabilities in [chapter 2] absorbed most of the benefit from the 85% jump in current assets, leaving the cash runway problem largely unchanged despite the revenue growth shown in [chapter 1].

Deep signals

Buried in the filing

Specifics most readers would miss — surfaced by the AI for the analyst who wants to know.

01

FY2021 balance sheet reset — equity swung £3.46bn positive

Consistent with a large debt-to-equity conversion, intercompany debt waiver, or group restructuring. This is the event that effectively reset DAZN's balance sheet. Without it, the cumulative deficit would be far larger than the current -£901m.

02

Trade creditors more than doubled to £57m

Consistent with the business significantly expanding its supplier and rights-holder base as revenue grows. This is not unusual for a scaling streaming platform, but it means more third-party obligations are accumulating on the balance sheet.

03

Gross profit has been negative every year since FY2017

In its early years, DAZN's direct costs (primarily sports rights) exceeded revenue — a pattern typical of streaming platforms that lock in long-term content deals before building a subscriber base. Whether this has improved is not visible from the current filing format.

Forensic investigation · 24 signals

Three specialist agents, working in parallel

Segmental revenue · capital structure · strategic KPIs. Each agent cites the exact filing page for every claim, with an AI confidence score derived from cross-citation strength.

01

Segmental Analysis

Europe dominates revenue at 70% of total

Europe generated £1,313.7m in 2024 (2023: £1,106.5m), representing 70.4% of total revenue of £1,866.6m. UK contributed £109.5m (2023: £13.0m) and Rest of World £443.4m (2023: £404.9m).

p.33 · 4 more from this specialist

02

Strategic KPIs

Content costs are huge — $1.94bn and rising 6.5%

Rights costs in 2024 were $1,941.5m, up $118.2m (6.5%) from $1,823.3m in 2023.

p.4 · 8 more from this specialist

03

Capital Structure & Borrowings

Interest cover is deeply negative — company cannot cover debt costs

Operating loss is £648.5m, finance costs are £85.1m, giving interest cover of -7.6x

p.17 · 9 more from this specialist

+ Show all 24 specialist findings

Segmental Analysis (5)

01

Europe dominates revenue at 70% of total

Europe generated £1,313.7m in 2024 (2023: £1,106.5m), representing 70.4% of total revenue of £1,866.6m. UK contributed £109.5m (2023: £13.0m) and Rest of World £443.4m (2023: £404.9m).

Why it matters: Nearly three quarters of all money comes from Europe, so any problem in European markets — such as regulation, competition or economic slowdown — could hit the whole business hard.

p.33 critical conf 95%

02

Whole company is loss-making — operating loss of £648.5m in 2024

Total operating loss for 2024 was £648.5m (2023: £769.3m). No segment-level profitability is disclosed, but the entire company is loss-making at the operating level.

Why it matters: The business is spending far more than it earns, and without a clear picture of which geographies or divisions are driving losses, it is difficult to assess whether or how the company can become profitable.

p.19 critical conf 99%

03

UK revenue jumped from £13m to £109.5m — an 8x increase in one year

UK revenue grew from £13.0m in 2023 to £109.5m in 2024, an increase of £96.5m or 742%. This is largely due to the acquisition of trade and assets from DAZN Media Services Limited and the launch of Ligue 1 in France alongside other new content.

Why it matters: This dramatic rise in UK revenue shows the business is growing fast at home, but it also means the UK now matters much more to the group's finances and any UK-specific risks carry greater weight.

p.33 important conf 90%

04

No separate business division segments disclosed — only geography

The financial statements do not disclose separate operating segment profit or loss by business division. Revenue is split only by geography: UK, Europe, Rest of World. No operating profit is disclosed at segment level.

Why it matters: Without knowing which parts of the business make or lose money, it is very hard to judge where value is being created or destroyed — investors and lenders cannot see which geographic area is profitable.

p.33 important conf 95%

05

Europe revenue grew 18.7% YoY — strong but concentration risk remains

European revenue grew from £1,106.5m to £1,313.7m, up £207.2m or 18.7% year on year. Europe's share of total revenue stayed roughly flat at around 70%.

Why it matters: Growth is healthy, but the heavy reliance on one region means the group is vulnerable if European conditions change — such as losing key sports rights or regulatory issues.

p.33 useful conf 95%

Strategic KPIs (9)

01

Content costs are huge — $1.94bn and rising 6.5%

Rights costs in 2024 were $1,941.5m, up $118.2m (6.5%) from $1,823.3m in 2023.

Why it matters: Content is the biggest cost in the business; at roughly 104% of sterling revenue it means the company is still spending more on rights than it earns — anyone supplying or lending to DAZN needs to know this gap exists.

p.4 critical conf 92%

02

Net liabilities of £901m — the company owes far more than it owns

Net liabilities at 31 December 2024 were £901.2m, up from £753.8m in 2023.

Why it matters: A company with net liabilities has more debts than assets — it only stays solvent because its parent keeps funding it, so suppliers and partners face real risk if that parent support ever stops.

p.4 critical conf 96%

03

Net current liabilities hit £1.08bn — short-term squeeze is severe

Net current liabilities were £1,081.5m at end of 2024, up from £902.3m in 2023.

Why it matters: This means the company owes £1.08bn more in the next 12 months than it expects to receive — a red flag for anyone thinking about extending credit or signing long contracts with DAZN.

p.4 critical conf 95%

04

Revenue up 22% — fastest growth signal in the report

Revenue rose £342.2m to £1,866.6m in 2024, up 22.4% from £1,524.4m in 2023.

Why it matters: This is the single biggest sign that more customers are paying and paying more — a 22% jump tells you the business is growing fast, which reduces the risk of it running out of road.

p.4 important conf 97%

05

Full-year loss fell to £621m — still a big loss but improving

Total comprehensive loss for 2024 was £621.2m, down from £717.6m in 2023, a £96.4m improvement.

Why it matters: The company is losing less money each year, which is moving in the right direction, but a £621m annual loss means it still relies heavily on its parent company to keep the lights on.

p.4 important conf 95%

06

Operating costs (ex-rights) up 22% — growing as fast as revenue

Operating costs excluding rights rose £103m to £573.6m in 2024, a 21.9% increase versus 2023.

Why it matters: When costs grow at the same pace as revenue, you are not getting more efficient — every extra pound of sales is costing nearly the same to deliver, so profits are not improving as fast as the top line.

p.4 important conf 93%

07

Cash balance barely moved — £126.6m vs £122.3m last year

Cash at year end was £126.6m (2023: £122.3m), a rise of just £4.3m despite £1.87bn in revenue.

Why it matters: Holding only about 7 weeks of operating costs in cash is thin for a business this size, and it shows that nearly all the money coming in goes straight back out on rights and running costs.

p.4 important conf 94%

08

No subscriber numbers disclosed — key streaming KPI is missing

The report mentions revenue growth and new markets (France, Belgium, Portugal) but does not disclose paying subscriber counts or ARPU figures.

Why it matters: Without subscriber numbers you cannot tell whether growth is coming from more customers or higher prices — this gap makes it harder to judge how healthy the core streaming business really is.

p.4, p.5 useful conf 90%

09

Advertising is growing but no revenue split is given

The report says DAZN is scaling its advertising sales and technology but gives no figure for ad revenue as a share of total income.

Why it matters: Advertising is meant to be a key second income stream alongside subscriptions, but without a number you cannot tell how much it contributes or whether it is reducing the dependency on subscriber fees.

p.4 useful conf 82%

Capital Structure & Borrowings (10)

01

Interest cover is deeply negative — company cannot cover debt costs

Operating loss is £648.5m, finance costs are £85.1m, giving interest cover of -7.6x

Why it matters: The company loses far more than it earns, so it cannot pay its interest from trading profit — it relies entirely on parent funding to stay afloat.

p.17 critical conf 98%

02

Company has £168.2m of external debt with two financial loan limits

Non-current borrowings are £168.2m (2023: £173.7m). The loan has two covenants: monthly revenue must exceed prior year, and minimum cash must stay above a threshold.

Why it matters: If trading dips or cash falls short, the company could breach its loan limits and lenders could demand early repayment.

p.47 critical conf 92%

03

Covenants tested but no breach reported — stress testing done monthly

Management prepare rolling 12-month forecasts and run stress tests. Covenants were not deemed likely to be breached under a reasonable worst-case scenario.

Why it matters: While no breach is disclosed, the company is close enough to the limits that it stress-tests them every month, which is unusual and signals real risk.

p.10, p.47 critical conf 85%

04

Parent has provided over $7 billion in funding — survival depends on this continuing

Access Industries, the principal shareholder, has provided over $7bn to the group over 9 years, including $587m in 2024. A non-binding letter of intent covers the next 12 months.

Why it matters: The company cannot fund itself from trading and would fail without ongoing parent support — the letter of support is not legally binding, so there is no guarantee.

p.10, p.11 critical conf 97%

05

Net liabilities of £901.2m mean the company owes far more than it owns

Total liabilities are £1,736.8m against total assets of £835.6m, leaving net liabilities of £901.2m (2023: £753.8m).

Why it matters: Anyone trading with this company on credit is dealing with a business that is technically insolvent on paper and depends on its parent to pay its bills.

p.18, p.19 critical conf 99%

06

Net debt is around £41.6m once cash is deducted from borrowings

Drawn debt is £168.2m, cash is £126.6m, giving net debt of approximately £41.6m. Lease liabilities add a further £11.8m.

Why it matters: The company does hold more cash than headline debt, but the cash is shrinking relative to total liabilities, and the business is burning money each year.

p.18, p.47 important conf 88%

07

£1bn external investment from SURJ in March 2025 provides near-term relief

In March 2025 SURJ, a sports investment company backed by Saudi Arabia's Public Investment Fund, invested $1bn in DAZN ordinary share capital.

Why it matters: This is a significant cash injection after the year end that improves the near-term outlook, but it does not change the underlying loss-making position.

p.11 important conf 95%

08

No dividend has been paid or recommended for 2024 or 2023

Directors do not recommend a dividend for 2024 (2023: nil).

Why it matters: With an accumulated deficit of £6.875bn and ongoing losses, dividends are not expected any time soon.

p.11 useful conf 99%

09

Lease liabilities total £11.8m, mostly for office buildings

Total lease liabilities are £11.8m (2024), split £2.0m current and £9.8m non-current. The average lease term is 5.5 years.

Why it matters: Lease obligations are modest compared to total liabilities and are not a major additional stress on the business.

p.44, p.46 useful conf 97%

10

No share buyback programme exists

There is no mention of any share buyback programme in the financial statements.

Why it matters: Given the company is loss-making and dependent on external funding, a buyback would be inappropriate.

low conf 99%

Specialist deep panels · Structured price capture

Every figure the specialists extracted

Below the prose findings, each agent publishes a structured numeric metrics block. Segmental revenue, named KPIs with YoY %, and capital-structure metrics — direct from the source filings.

Segmental analysis

Revenue & operating profit by business division

Segment Revenue (latest) Operating profit Rev YoY
United Kingdom €110m +742.3%
Europe €1.3bn +18.7%
Rest of World €443m +9.5%

Top-segment revenue concentration: 70.4% · Segment totals reconcile to the group P&L

Strategic KPIs

5 flagship metrics · 5 supporting

Revenue
1866.6 £m
+22.4% YoY
Total comprehensive loss
621.2 £m
-13.4% YoY
Rights costs
1941.5 $m
+6.5% YoY
Paying subscribers
Not disclosed
ARPU
Not disclosed
+ Show 5 supporting KPIs
Operating costs (ex-rights)
573.6
+21.9% YoY
Cash balances
126.6
+3.5% YoY
Net current liabilities
1081.5
+19.9% YoY
Net liabilities
901.2
+19.6% YoY
Ad revenue mix
Not disclosed

Capital structure

Debt, cover, and dividend posture

Net debt
£42m
Interest cover
-7.62×
Drawn debt
£168m
Dividend prior year
0

Management questions · Open inquiry

What management would need to answer next

Generated by the AI from the disclosure gaps it detected. Hover or tap each card to surface the underlying evidence that triggered the question.

Verification gaps

What the filings don't disclose

High-trust analysis names its own blind spots. These are metrics the AI looked for and couldn't find — anything material to the verdict needs management or independent verification.

Key streaming metrics — paying subscriber counts, average revenue per user, and the advertising revenue split — are not disclosed anywhere in the financial statements, which makes it very hard to assess the health of the underlying business model.

07 · Documents

The filing trail

89 filings · Companies House

Filing distribution

SH01
26%
24
MR01
13%
12
CS01
12%
11
AA
11%
10
AP01
6
TM01
6
AA01
3
MISC
2
PSC05
2
RESOLUTIONS
2

Latest filings

2026-01-07 MR01 Mortgage create with deed with charge number charge creation date
2026-01-05 MR01 Mortgage create with deed with charge number charge creation date
2025-11-05 AA Accounts with accounts type full
2025-07-08 CS01 Confirmation statement with updates
2025-06-23 MR01 Mortgage create with deed with charge number charge creation date
2025-04-23 MR01 Mortgage create with deed with charge number charge creation date
2025-04-23 MR01 Mortgage create with deed with charge number charge creation date
2025-02-18 AA Accounts with accounts type full
2024-12-11 MR01 Mortgage create with deed with charge number charge creation date
2024-12-11 MR01 Mortgage create with deed with charge number charge creation date
2024-12-11 MR01 Mortgage create with deed with charge number charge creation date
2024-12-10 MR01 Mortgage create with deed with charge number charge creation date

Catalyst timeline

Filing pattern + upcoming windows

89 filings · 2015 → 2026
Accounts Officers Capital Resolutions Other
2015 2017 2019 2021 2023 2025 2027 Accounts due Confirmation due
2026Annual accounts

Next annual accounts due

Due at Companies House by 2026-09-30 for the period ending 2025-12-31.

2026Confirmation

Next confirmation statement due

Annual confirmation due by 2026-07-21 (made up to 2026-07-07).

Final chapter — The verdict

The Verdict

28 HIGH RISK
Verif-AI Synthesis

High Risk

A £1.87bn revenue machine that still runs entirely on a billionaire's patience — the loss is shrinking, but so is the margin for error.

Why this score
Raw score was 42 — capped at 28. Distress cluster: 2 of 3 signals firing (negative equity=True, cash runway <3mo=True, filing overdue=False). Score capped at 28.

FY2024 audited accounts

Signal Radar

How the score breaks down

Financial completeness 15/100
Operational disclosure 60/100
Compliance signals 70/100
Data confidence 70/100

Decisive findings

What decided this verdict

The hard-hit facts that drove the score. Full breakdown — chapters, between-the-lines, all specialist findings — sits on AI Insights.

01

Net liabilities of £901.2m mean the company owes far more than it owns

Total liabilities are £1,736.8m against total assets of £835.6m, leaving net liabilities of £901.2m (2023: £753.8m).

Why it matters: Anyone trading with this company on credit is dealing with a business that is technically insolvent on paper and depends on its parent to pay its bills.

p.18, p.19

02

Interest cover is deeply negative — company cannot cover debt costs

Operating loss is £648.5m, finance costs are £85.1m, giving interest cover of -7.6x

Why it matters: The company loses far more than it earns, so it cannot pay its interest from trading profit — it relies entirely on parent funding to stay afloat.

p.17

03

Net liabilities of £901m — the company owes far more than it owns

Net liabilities at 31 December 2024 were £901.2m, up from £753.8m in 2023.

Why it matters: A company with net liabilities has more debts than assets — it only stays solvent because its parent keeps funding it, so suppliers and partners face real risk if that parent support ever stops.

p.4

09 · Verification

How we know

89 filings · 2 directors · — pages

What we read

Companies House filings

Total filings 89 2015 → 2026
Accounts filings 14 audited financial statements
Officer events 12 appointments + terminations
Capital events 26 share allotments + buybacks

Who we cross-checked

UK director appointment network

Directors verified 2 incl. 0 corporate officers
Records cross-referenced 27.8m UK appointments dataset
Avg failure rate 0.0% across prior appointments
Phoenix scan 0 directors flagged

Screening status

Independent checks completed

Risk flag · 11Kill switch · 11 Sanctions check · ClearFCDO sanctions screen Politically-exposed persons · None foundPEP screen · 0 hits Audit opinion · UnqualifiedUnqualified ISA-700 opinion Auditor · BDO LLP Status · Active

Steps we ran

How the report was assembled

Pages read PDF pages analysed
Steps run 0 0 failed · 0 succeeded
AI checks 3 independent reviews
Years analysed 8 audited filings trended

Each step in detail

segmental strategic kpis capital structure
Plain-English glossary · 10 terms
Net Assets (Deficit)
What the company would be worth if you sold everything and paid off all the debts. A negative number means debts exceed assets.
In this filing: DAZN's net assets are -£901m — it owes £901m more than it owns. This is funded entirely by the parent company keeping it alive.
Pre-Tax Loss (PBT)
How much the company lost before paying tax. A negative PBT means costs exceeded income.
In this filing: DAZN lost £652m before tax in FY2024 — that's roughly £1.8m every single day.
Current Liabilities
Bills and debts that must be paid within the next 12 months.
In this filing: DAZN has £1.56bn due within 12 months against £127m cash — a ratio of 12:1. Parent support bridges this gap.
cash / current-liability cover
How many months the company could keep paying its bills if all income stopped today.
In this filing: At DAZN's current operating burn rate, the £127m cash would last about 2.3 months. The business needs ongoing cash from Access Industries.
Debtors
Money owed TO the company by customers or related companies — it sits on the balance sheet until collected.
In this filing: DAZN's debtors jumped 68% to £549m. The majority is likely intercompany balances rather than customer debts.
Fixed Assets
Long-term things the company owns that help it operate — equipment, technology platforms, lease rights.
In this filing: DAZN's fixed assets are £360m, up from £322m — growing as the platform invests in infrastructure.
Shareholders' Funds
The total value belonging to the owners after all debts are paid. Negative means the owners would get nothing — creditors and lenders come first.
In this filing: DAZN's shareholders' funds are -£901m, meaning the owners have a negative stake — the whole business is funded by debt and parent injections.
Turnover
Total income from sales before any costs are taken out. It tells you how big the business is, not how profitable.
In this filing: DAZN's turnover is £1.87bn — a large, fast-growing business. But with a £652m loss, more revenue hasn't yet translated into profit.
Working Capital Gap
The time between paying your suppliers and getting paid by your customers — the longer the gap, the more cash you need to bridge it.
In this filing: DAZN pays suppliers 25 days before collecting from customers, requiring roughly £128m in bridging cash at all times.
Creditor Days
How quickly the company pays its suppliers — fewer days means it pays faster.
In this filing: DAZN's creditor days calculate at -11 days, which likely reflects prepayments or intercompany settlement patterns rather than standard supplier terms.